One of the greatest feelings in life is to be able to make a positive impact and difference to the lives of others. I know that success in business will be the result of creating value for our customers, and to share that success with people who truly need help will magnify the positive impact of my work. The Founders Pledge offered an efficient channel to contribute to the causes that matter the most to me.
Fitness and technology have always been great passions for James. He grew up playing football and studied Computer Science at UCL. His career began at Deutsche Bank, where he spent 6 years working as a Software Engineer and later Project Manager. With an entrepreneurial desire, James embarked on a new journey in 2017 by joining the New Entrepreneurs Foundation 2018 cohort where he combined his passion for fitness and technology to create his first venture, Pumponomics. The company was born with a vision to help make great health and fitness accessible to all. The Pumponomics mobile app provides monthly tailored workout plans alongside the guidance and motivation required to embrace fitness as a way of life.
